I'm sure you have all seen the so-called branding for the courier service EVRI that uses a different font for each letter, and over the last half-decade, this style became a design thing that appeared on design festivals, book covers, posters and more. However, 64 years back, the great US designer Ivan Chermayeff Hon RDI created this beautiful cover for a book on the artist Lee Gatch for The American Foundation of Arts (1960). I interviewed Ivan in 2007 about his life and work. To hear it, use this Link.
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